This is the documentation for Naftiko’s market research, publishing the data from looking into 60+ companies across multiple market segments, breaking down the features, integrations, use cases, and other information about what they offer, so we can consider as part of the Naftiko road map.
Segments
These are all of the market segments being researched, and we use subsets of this research for marketing, sales, and outreach, but there are many other segments we are also profiling that are more to inform what we are building then just approach from a competitive perspective.
Companies
These are all of the companies we are looking at and learning from, using them to define each market segment, but using this list of companies to keep driving our understanding of the space, keeping a regular accounting of the companies that are coming and going in each segment.
Services
These are all of the services we have identified as part of market research, pulling these services from the integration pages of these companies, which we then consider including as part of capability development, as well as go-to-market activities involving each service.
As we work through all of these features we look at the features, use cases, and integrations across the competition within these each market segment, distilling down what we learn into a core set of services we can use to power the Naftiko go-to-market motion and product road map.
Features
These are the features harvested across the pages of the companies included in this market research to understand what is available. We do some work to normalize them, but usually only when it is part of some existing work to understand a specific segment or need.
Use Cases
These are the use cases published to the websites of the companies included in this market research, helping us understand the market, demonstrating the business needs they are selling to as part of the services being offered across these diverse but complimentary market segments.
Integrations
These are all of the services published to the integrations pages of the companies profiled as part of this research, which we then aggregate and align with the signals we are gathering from companies to help us identify which services we should be offering as part of capabilities.
This market research doesn’t just stop at commercial services. We are also looking at open-source standard and tooling, using this research as the inbox for any new specifications or tooling that is relevant to what Naftiko is building.
This work is informed by Naftiko technology, go-to-market, and revenue documentation, all of which is openly available to encourage feedback and contribution regarding what Naftiko should be building, as well as the general state of the commercial open-source software ecosystem.
Naftiko Technology
The documentation for the technology we are using to develop the Naftiko Framework, Engine, and Fabric, detailing the standards and tooling we are building upon, informing the Naftiko road map while also sharing all of the building blocks we are using and how they all fit together.
Naftiko Go-To-Market
The documentation for the go-to-market strategy for Naftiko, providing a real-time look at how Naftiko will be amplifying existing open-source standards and tooling work, but also how we will be telling stories and having capability-centered conversations about integraiton and automation.
Naftiko Revenue
The documentation for how Naftiko is approaching commercial open-source software, being intentional and transparent about the plans we offer to generate revenue for Naftiko, ensuring we are a viable business, while throughfully building upon existing open-source building blocks.
This documentation is meant to shape and communicate Naftiko commercial open-source strategy as it is being implemented, and we encourage you to tune into the following channels to keep up to date with what is happening in the Naftiko ecosystem and beyond.
Receive the latest updates, news, and join in on the conversations with us via the Naftiko company page on the LinkedIn social network.
GitHub
Contribute and fork artifacts and code via the Naftiko GitHub organization to get hands-on with what we are building for the community.
Youtube
Tune into the Naftiko Youtube Channel to learn about applying capabilities, using the engine, framework, and fabric as part of your work.
This work is being informed by Naftiko Signals, gathering the signals that matter across a variety companies and industries–sign up for the Naftiko Manifest Newsletter to learn more.